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Melbourne-based corporate advisory firm, BW Equities, has signed a multi-year deal with fintech provider Openmarkets Group to deploy a new wealth management and trading technology platform.
Under the agreement, Openmarkets is rolling out a solution that covers wealth management software-as-a-service alongside trading and execution capabilities for both domestic and international equities. The execution component has already gone live.
What the deal covers
The technology deployment is aimed at expanding BW Equities’ overall capabilities while reducing the administrative load on its advisers and staff. Openmarkets’ platform handles trade execution, clearing and settlement services, options risk management and equity order management.
BW Equities, founded in 2011, operates as a corporate and investment advisory firm focused on the natural resources, industrial and technology sectors. The firm manages capital raising activities, initial public offerings and transactions for listed companies, and also provides in-house research and sales and trading services to professional and institutional investors, a model that shares efficiencies with top prop trading firms.
The partnership pairs a firm with established roots in Australian capital markets with a technology provider that is itself in the process of going public in the United States.
Why BW Equities made the move
Rory Luff, Co-Founder and Executive Director of BW Equities, pointed to the changing landscape facing advisory firms as a driver behind the decision.
“Openmarkets’ wealth and tech solutions will provide new ways to bring value to our clients in a rapidly changing environment,” Luff explained. “This partnership is a win-win for us and our clients – it will support better client outcomes, more services we can offer and time efficiencies.”
The deal suggests that mid-market advisory firms are increasingly looking to technology partnerships to expand their service offerings without building platforms in-house.
Openmarkets’ growing client base
Dan Jowett, CEO of Openmarkets, described BW Equities as a significant addition to the company’s client roster.
“We’re proud to be supporting BW, a well-known corporate advisory name in the Australian capital markets, to strengthen its core offering to clients in a changing local landscape and drive adviser efficiencies across the firm,” Jowett noted. “This partnership highlights the value Openmarkets offers in its product suite, technical expertise and compliance.”
About Openmarkets
Openmarkets is an Australian financial services and technology provider headquartered in Sydney, with offices in Melbourne and Brisbane and a growing presence in Asia and the United States.
The company provides trade execution, clearing and settlement services, options risk management and equity order management applications to financial technology providers, dealer groups, private wealth advisers, stockbrokers and high-volume traders.
In 2026, Openmarkets Group entered into a plan of merger and business combination agreement with special purpose acquisition company Lake Superior Acquisition Corp (NASDAQ: LKSP). Upon completion, the transaction would result in the combined Openmarkets Group becoming a Nasdaq-listed company.
Last Updated on April 16, 2026 by Nick Ross
